Jo Bailey

Lecturer
School of Design, College of Creative Arts, Massey University

Jo BaileyJo is a Lecturer in Visual Communication at the School of Design, College of Creative Arts, Massey University. As a designer her practice focuses on facilitating and democratising access to information. She has a research interest in communicating science, environmental and social issues, particularly in the digital space, and also an interest in editorial design.

Jo has a background in geography and information management, with a career background in the NGO sector. She managed information systems for WWF-UK and Surf Life Saving New Zealand, and has consulted for a variety of non-profits. She is interested in conservation and sustainability, the built environment, and the personal ethics of design practice.

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How does this session contribute to Seeing Science Differently?
Science communication is by its very nature about extending the outreach of science to the public, but it is not always consciously framed as a human-centred design endeavour (or even as the domain of design). Through the LAWA design process (and subsequent projects), it is possible to examine how HCD can enable science to be seen from a new perspective.